Kent Companies was looking to relaunch their website to better promote themselves as "the Leaders in Concrete" on a national level. Our goal was to design and develop a website that would be easy to navigate and effective at communicating the scale of the work the company takes on.
By evaluating competitor websites, we were able to pinpoint specific content and features that should be included on the new Kent Companies website. This also gave us the opportunity to hone in on specific needs from the client including: service overviews, project profiles, career opportunities, employee training events, and more.
By meeting and collaborating with stakeholders, we were able to report our research findings and get a clear picture of the objectives for this website. These discussions allowed us to understand what type of content would be available to us when it came time to develop.
Once the scope was identified for the new website, I worked on:
Once the design guidelines were set and mockups approved, I moved on to the development phase, which included: